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DRIVE CUSTOMER LOYALTY WITH CASTROL

We work closely with leading OEMs to create tools and offers you can use in your workshop - to demonstrate the trust placed in the Castrol brand by our partners.

Drive Customer Loyalty with Castrol

Build customer loyalty with Castrol

Castrol works closely with some of the world’s best racing teams to develop and test engine oils, lubrication fluids and greases that deliver in the most extreme conditions.

 

Today we sponsor several world-renowned teams such as: Renault F1™, Audi Sport in WRX & DTM, Ford Performance in WEC, Ford M-Sport in WRC, LCR Honda in Moto GP, Red Bull Honda in WSBK and VW Motorsport in WRX.

 

Thanks to our co-operation with these teams we can deliver “money can’t buy” experiences for your workshop team in an exciting motorsport atmosphere, provide VIP access to motorsport hospitality suites and exclusive behind the scene tours.

 

We work with our OEM partners to drive our Castrol EDGE product awareness in-market through print, media and digital campaigns - that your workshop can utilise to show the benefits of Castrol to your customers knowing that leading OEM recommends Castrol.

 

We have a suite of Castrol point of sale materials including posters, product stands and a workshop consumable programme – Castrol Incentive Plus - available through our distributors for your workshop.

Castrol Incentive Plus

Castrol incentive plus

Earn points for every litre of Castrol you buy to use for consumables for your workshop.